Business owners are seriously contemplating smartphone application development to crank their business up a notch, but it is important to realize that it is not cheap to develop an app for any smartphone. As it requires some serious investment, the decision of developing a business app should not be taken lightly. Not all businesses require apps, but every business can potentially find an app theme that can relate to it. If an idea is available to interact with your potential customers through the modern medium of smartphone apps, you should not ignore it completely, fearing the cost involved. Smartphone application development requires a lot of time and focused effort from developers, and quality apps are certainly expensive. Simple apps without any added touch of glamour can set you back $15,000 to $20,000 in the present scenario. Building mobile phone app on a relatively new platform isn’t easy and there aren’t enough skilled developers to actually meet the demand. It will take several months to conceive the idea of an app and put it into implementation after failing a few times. Branded apps cost even more, but brand name companies are now willing to spend even $150,000 to create a grand and elaborate app or game. The cost of the app mainly depends on the features involved. A more feature rich app is very expensive as developing the prototype itself is very time-consuming. A simple interface with the app doesn’t mean that it is going to be cheap. In fact, a great deal of coding is involved in creating a simple interface with maximum usability in the smartphone application development process. The cost also depends on the number of devices you want to be supported by your app. If you want your app to be...